Blog

Answer The Public is an amazing data visualization tool that shows what questions, prepositions, and comparisons are tied to your search query. Plug in your keyword, brand name or other industry specific text to see what the popular searches are. Example of the beautiful data visualization on Answer The Public. This is powerful for crafting specific content while answering questions that people are actively searching for. This type of valuable data be used as the basis for creating articles, blog, and social media posts that resonate with your fans and followers. Indispensable for keyword planners, content marketers and other SEO specialists....

By sharing reviews, photos, and knowledge about the places around you, you can help inform millions of people. I recently achieved Level 6 as a Local Guide in Google Maps. With over 2,000 points representing over 300 reviews, image uploads and questions answered and edits through the Google reviews system.I am a huge advocate of utilizing Google's MyBusiness page for your business as it ties directly into Google Maps. By answering a few short questions about your business you are able to upload business images, interact with potential clients, and even post updates that will be seen when people search for...

Site Troubleshooting Bounce Rate metrics can be somewhat of a mystery to clients. What does it mean, and what is an acceptable percentage are all questions I get asked often. Simply put; the Bounce Rate is when someone visits your website then leaves immediately, after viewing one page. A high bounce rate is a sign that visitors are finding your website but leaving right away. This can be due to multiple on page factors. So what can cause a user to abandon a website? Some of the causes include but are not limited to ...

Contact me directly for discounted rate! Being a freelancer I am always looking for that next gig. So I signed up for UpWork to see if they could deliver me some jobs. I have tried Thumbtack and Fivver in the past and was glad to see that UpWork does not charge a fee to bid on gigs. They do take an upfront cut of whatever you bid but are transparent about it. You can adjust your bid and see the commission they take in real time. You can always email me thru website for the best deal! ...

I am really excited about this latest project for Etherium Lighting. LED lighting is the future and this company is poised to bring innovative and essential designs to markets all over the world. They even are building a facility to make LED tubes right here in the United States! Etherium is based in Columbus Ohio with offices in Commerce, Ca and Shenzhen, China. This lighting distributor is both Port adjacent and centrally located. I played a major role in the development of their new website, from creating the motion sliders and layout to editing CSS for final fit and finish. ...

Social media has been something I was passionate about since my first account. From the days of running Friendster and MySpace pages for bands to managing paid advertisements and brand accounts on Facebook and Instagram. Social Media can seem like an obstacle for small businesses, it does not have to be. With the right team supporting your endeavors you'll find it drives engagement with your website and has a great ROI (return on investment). Creating awareness and helping drive engagement is what it's all about, so stand out.. be different.. and stay targeted! If you have more questions or would like to talk...

5 easy ways you can improve your website speed. Studies show that visitors who experience even a 1 second delay in average/anticipated load times will often abandon the website all together. Enable compression. Lots of plugins are available to take it to the next level, I like Hummingbird. Minify CSS, JavaScript, and HTML where possible. Again, if you are using WordPress there is a plugin for this. Reduce redirects, these can slow you down significantly. Use a CDN (content distribution network). Optimize your images. Test your websites speed for FREE at Pingdom. [inbound_button font_size="20" color="#c8232b" text_color="#ffffff" icon="arrow-circle-right" url="https://potardesign.com/potar/contact-2/" width="" target="_self"] Contact...

Now certified for Video Ads, Shopping Ads and I also earned the general award for Web Designer basics at Google Ads Academy. While I do have a good bit of experience with Google's shopping platform I had never had call for Video Ads. I will certainly be preaching the benefits my clients. I am really looking forward to diving into Google's Web Designer application. It is a full-on HTML5 platform for websites, animations, ads and everything else under the Google sun. No programming experience needed. After running thru the courses and taking the assessment, I know will be utilizing...

Wordpress Social Share Plugin powered by Ultimatelysocial